On the other hand, a multitude of bad reviews will have a direct impact on your sales, especially if you have an international clientele. It is possible to leave a 5 star rating and a detailed comment accessible to all.Įven if people don’t know each other, the feeling of belonging to a community that has shared a similar experience is strong.Īccording to a study, more than 70% of Internet users declare that consulting a positive review inspires a feeling of trust. All you have to do is unlock your phone, note the experience you had with a company. Praise or dislike, Google reviews allow users to express themselves and share their experiences with a service or product.Īs usual, Google offers a very simple tool to use. Google reviews are essential to your online reputation and visibility This listing allows businesses (mainly stores and stores) to gain local visibility since the location of your establishment is associated with Google Maps, allowing you to improve your local referencing.Īccording to Hubspot, 72% of consumers who performed a local search visited a store within 5 miles.
reviews from third-party tools that have an agreement with Google (Trustpilot, Yellow Pages…).There are 2 types of reviews displayed on the Google listing: The GMB form is distinguished by its interactive side and allows customers to rate your establishment and write a review on their experiences. This free service from Google allows local businesses to promote themselves on the web via a listing containing various information about your establishment: In order to make the most of Google reviews, it is essential to understand the particularity of the Google My Business service offered by the American giant. The service that will boost your visibility What exactly is Google My Business? Best practices to spot fake reviews on Google.
How do you spot and remove fake reviews?.How to respond to your customers’ reviews?.Google reviews are essential to your online reputation and visibility.The service that will boost your visibility.
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